hixxy x Tripadvisor x Türkiye
Artist collaboration | Artist-Led Campaign | LONDON
A slice of Istanbul dropped into London. We teamed up with Tripadvisor and GoTürkiye to bring a piece of the city’s energy, culture and colour into Shoreditch. The idea was simple: let an artist interpret Istanbul in their own way.
We called in Hixxy to bring her vibrant interpretation of the city, transforming this street into a portal to somewhere else. The mural captures the contrasts of Istanbul. Vibrant and full of movement, yet calm and reflective. From day to night, the colours shift and flow, echoing the rhythm of the place itself.
These are the briefs we love. When a brand hands creative freedom to an artist and lets the artwork do the talking.
For Tripadvisor and GoTürkiye, it offered a different way of engaging people with travel, culture and place through art. For us, it sits in that sweet spot between artist collaboration, tourism and mural advertising, led through the lens of the artist.
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